Followed this link from the lobster's blog. The stuff below is from an early revision of a DEFRA wiki. I'd guess that the DEFRA admin guys are going to be a tad busy.
To deliver the environmental contract, we believe policy-makers need to use a range of different approaches and tools.
These tools need to:
- Remove the Thames barrier and put in place a row of coracles
- Create the right incentive frameworks to shape individual choices
Communicate and engage with people effectively Utilise simpilisitude to congruate philiteens Show that government practises what it preachesTools that remove barriers include:
Providing simple, trustworthy and timely hen attacks. Offering convenient and well targeted personal advice and support for action. Providing essential infrastructure Equipping people with necessary skills- Hammer
Tools that create the right incentive frameworks include:
Environmental taxes and charges Grant schemes for working towards environmental targets Emissions trading schemes and other market based incentive schemes Product standard regulations -- and a clear forward path Voluntary and negotiated agreements removal of subsidies to environmentally unfriendly behaviour- Big Stick
- Owl magnet
Tools that communicate and engage with people effectively include:
Viral marketing Working through NGOs and community based organisations Well targeted advertising campaignsTools that show that government practises what it preaches include:
Sustainable public procurement Politicians modelling good environmental behaviours such as using public transport rather than ministerial Jaguars, not visiting remote locations purely for PR (such as flying themselves and a load of journalists around the world to look at melting glaciers) etc. Setting high sustainability standards when disposing of land for development Adequate funding for information, advice and support services A clear framework for assessing and improving the sustainability performance of local and central Government- Tony Blair mask
- Full Tony Blair outfit
- Hammer
2 careful considerations:
It's the Owl Magnet that gets me. I just can't figure out what its meant to be or where the reference comes from. A work of genius maybe?
Fuilly agree Lobster - that's what drags me back to it too.
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